{
 "description": "U.S. starting prices, iPhone 17 Pro generation versus iPhone 18 Pro generation, by storage tier",
 "units": "USD list price",
 "basis": "Launch list prices, United States; iPhone 18 prices announced 2026-09-09",
 "rows": [
  {
   "model": "Pro, base",
   "iphone17": 1099,
   "iphone18": 1199,
   "change": 100,
   "pct": 9.099181073703377
  },
  {
   "model": "Pro, 1TB",
   "iphone17": 1499,
   "iphone18": 1799,
   "change": 300,
   "pct": 20.013342228152098
  },
  {
   "model": "Pro Max, base",
   "iphone17": 1199,
   "iphone18": 1299,
   "change": 100,
   "pct": 8.340283569641361
  },
  {
   "model": "Pro Max, 1TB",
   "iphone17": 1599,
   "iphone18": 1899,
   "change": 300,
   "pct": 18.761726078799246
  },
  {
   "model": "Pro Max, 2TB",
   "iphone17": 1999,
   "iphone18": 2499,
   "change": 500,
   "pct": 25.012506253126567
  }
 ],
 "sources": [
  "apple-iphone18pro",
  "macrumors-storage-hike"
 ]
}